Mercedes-Benz May Have The Best Ad Of Super Bowl XLIX: Video

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The classic tale of the tortoise and the hare gets a fresh, modern spin in Mercedes-Benz’s ad for Super Bowl XLIX. The tortoise is still the winner, but this time he doesn’t rely on the hare falling asleep but rather the pace of the all-new 2016 Mercedes-AMG GT.

In the 60-second spot, we see the tortoise visit Mercedes-AMG’s factory where he picks up the keys to one very nice-looking silver GT S. It’s then all over for the hare, who also loses his girl to “the turtle” by the end of the race.

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The new ad coincides with the market launch of the GT S. The car has been priced at $130,825, with shipping, which isn’t a bad deal considering you’re getting aluminum construction, a transaxle gearbox, a plush interior and 503 horsepower to play with. Those waiting for the slightly tamer GT model with 456 hp will have to wait until spring of next year.

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Super Bowl XLIX takes place Sunday, February 1. Other automakers advertising during the game include BMW and Lexus.

Author Viknesh Vijayenthiran
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